hello
Welcome to Hello Duffy, a creative consultancy.
communications/marketing destination/tourism development community development
NOT YOUR AVERAGE CONSULTANT
Hello Duffy works with you in two distinct ways: as a fractional senior leader to help you bridge a transitional time or as a straight-up consultant in specific areas of expertise.
Say hello? clare@helloduffy.com
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communications/marketing
Marketing and communications plans and budgeting
Media relations and crisis communications
Corporate communications
Social media strategy
Brand and brand voice development
Public relations training
Public speaking/MC
Fractional Chief Communications Officer services (flexible and fixed terms)
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destination/tourism development
Product/event/experience development
Destination development planning and marketing
Destination partnership development
Tourism asset audits
Access to wide range of partner possibilities in art, architecture, music, event planning, and culinary development
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community development
Community engagement planning
Facilitation and open houses
Concept planning
Project management
Public art programming
Grants and funding proposals
Clare MacKay (she/her), Principal and Senior Consultant
Clare MacKay (she/her) is an award-winning, collaborative and engaging community builder and disruptor with over 30 years of experience in senior leadership roles. She has in-depth experience in community building, strategic planning, marketing and communications, community engagement and placemaking.
She has been a senior community leader, most recently as the Chief Communities Officer for The Forks North Portage Partnership (TFNP) in Winnipeg. Prior roles for TFNP, the city’s number one tourist destination and community development corporation, included Executive Director, The Forks Foundation, Vice President, Strategic Initiatives and Vice President, Marketing and Communications. She has also held positions with Fairmont Hotels and Resorts, IQON Financial, Western Economic Diversification (now PrairiesCan) and Clark Communications.
Throughout her career, she has worked alongside many stakeholders, shareholders, rightsholders, Boards, governments, media, agencies, and community leaders to deliver impactful programs, share expertise, and a create a community sense of belonging.
She was named ‘Communicator of the Year’ by the Canadian Public Relations Society, conceived a Guinness world record for the longest skating trail in the world, resulting in millions of earned media coverage, and has won several advertising awards.
She holds a bachelor’s degree from the University of Manitoba, a public relations diploma from Red River College and participates in leadership programs with ICD and Rotman. She is completing a certificate in Leadership in Community Engagement from Toronto Metropolitan University. She is a lifelong volunteer who has lent her to talents to dozens of Boards and organizations.
MacKay is a settler in Canada, with dual British citizenship, who has made Winnipeg home.
Say hello? clare@helloduffy.com